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Upgrade your coding skills with Placement Point Solutions’ Best-Selling Social Media Marketing in Digital marketing Course !
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- Learn from Industry Experts
- Practical, Hands-On Training
- Chennai’s #1 Social Media Marketing course training institute.
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Why Study Social Media Marketing?
With its endless applications and growing demand,
Social Media Optimization (SMO) is the key to a
successful digital marketing career. Enroll today and
step into a world of innovation and opportunity!
Benefits of Learning Social Media Marketing
✨ Increases Brand Awareness – Reach a global audience effortlessly.
✨ Drives Website Traffic – Boosts engagement and conversions.
✨ Cost-Effective Marketing – Lower costs compared to traditional ads.
✨ Better Customer Engagement – Builds trust and loyalty with your audience.
✨ High-Demand Skill – Essential for digital marketing careers.
✨ Career & Freelance Opportunities – Work with brands, agencies, or as a freelancer.
✨ Boosts Sales & Leads – Effective for business growth and ROI.
Future Scope of Learning Social Media Marketing
✨ High Demand – Businesses rely on SMM for brand growth and customer engagement.
✨ Rise of Video Content – Platforms like TikTok, YouTube Shorts, and Instagram Reels are booming.
✨ AI & Automation – AI-driven marketing tools enhance content strategies.
✨ E-Commerce Growth – Social media shopping and influencer marketing are expanding.
✨ Career Opportunities – High-paying roles in agencies, brands, and freelancing.
✨ Personal Branding – Helps individuals grow as influencers or thought leaders.
✨ Data-Driven Marketing – Advanced analytics improve ad targeting and performance.
Kickstart Your Career with Social Media Marketing
With its endless applications and growing demand, Social Media
Marketing (SMM) is the key to a successful digital marketing career.
Enroll today and step into a world of innovation and opportunity!
key features
Course Duration : 40 hours
Intensive, focused training designed to quickly upskill you in a short timeframe.
100% Job-Oriented Training
Curriculum tailored to industry requirements, ensuring you gain the skills employers are looking for.
Industry Expert Faculties
Learn from seasoned professionals with real-world experience.
Flexible Demo Class Available
Opportunity to attend a demo session and experience the training style before enrolling.
Completed 400+ Batches
Proven track record with hundreds of successful batches, demonstrating program reliability and effectiveness.
Certification Guidance
Support throughout your journey to help you earn relevant certifications that boost your career.
Live Practical Sessions (if needed)
Hands-on, interactive sessions to reinforce learning and apply concepts in real-time.
Peaceful Environment
A conducive learning atmosphere that helps you focus and maximize your learning potential.
Syllabus of Social Media Marketing
- What is Social Media Marketing?
- Difference Between SMM, SMO & SEO
- Importance & Benefits of SMM
- Overview of Major Social Media Platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, Snapchat)
- Understanding Target Audience & Buyer Personas
- Creating a Social Media Marketing Plan
- Competitor Analysis & Industry Research
- Setting Goals (Brand Awareness, Engagement, Lead Generation)
- Types of Content (Text, Images, Videos, GIFs, Stories, Reels)
- Content Strategy for Different Platforms
- Hashtag Research & Trend Analysis
- Engagement Strategies & Viral Content Creation
- Facebook Business Page Setup & Optimization
- Organic Growth Strategies (Posts, Groups, Stories, Reels)
- Facebook Ads (Types, Targeting, Budgeting)
- Facebook Pixel & Retargeting
- Instagram Business Account Setup
- Instagram Growth Strategies (Hashtags, Stories, Reels, IGTV)
- Influencer Marketing on Instagram
- Instagram Ads & Analytics
- Twitter Profile Optimization & Growth Hacks
- LinkedIn Profile & Company Page Optimization
- Twitter Ads & LinkedIn Ads Strategy
- YouTube Channel Setup & Optimization
- YouTube SEO (Titles, Tags, Thumbnails, Descriptions)
- Monetization & YouTube Ads
- Live Streaming & Video Engagement Strategies
- Pinterest Marketing Strategies & Best Practices
- Using Snapchat, Reddit, and Quora for Marketing
- Introduction to Social Media Ads
- Facebook, Instagram, Twitter, LinkedIn & YouTube Ads
- Ad Budgeting, Bidding & ROI Calculation
- Key Performance Metrics (Reach, Engagement, CTR, Conversion Rate)
- Social Media Analytics Tools (Google Analytics, Facebook Insights, Hootsuite)
- A/B Testing & Optimization
- Finding & Partnering with Influencers
- Influencer Outreach & Campaign Strategies
- Measuring Influencer Marketing Success
- Tools for Social Media Automation (Hootsuite, Buffer)
- AI in Social Media Marketing
- Chatbots & Messenger Marketing
- Successful Social Media Campaigns
- Common Mistakes & How to Avoid Them
- Future Trends in Social Media Marketing
- Freelancing & Job Opportunities in SMM
- SMM Certifications (Facebook Blueprint, Google Digital Garage, HubSpot)
Upcoming Batches
Online Classroom
Corporate Training
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Be a Certified Expert in Social Media Marketing
Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher's as well as corporate trainees.
Our certification is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC's of the world. The certification is only provided after successful completion of our training and practical based projects.
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