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Upgrade your coding skills with Placement Point Solutions’ Best-Selling Search Engine Optimization in Digital marketing Course!
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- Learn from Industry Experts
- Practical, Hands-On Training
- Chennai’s #1 Search Engine Optimization course training institute.
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Why Study Search Engine Optimization?
SEO helps websites rank higher on search engines, driving organic
traffic, increasing visibility, and boosting business growth. It is a high
demand skill essential for digital marketing success!
Benefits of Learning Search Engine Optimization
✨ Increases Website Traffic – Boosts organic search rankings.
✨ High Demand Skill – Essential for digital marketing careers.
✨ Cost-Effective Marketing – Reduces reliance on paid ads.
✨ Better Brand Visibility – Improves online presence and credibility.
✨ Career & Freelance Opportunities – Work for businesses or as an independent consultant.
✨ Enhances User Experience – Optimizes websites for better performance.
✨ E-Commerce Growth – Essential for online store success.
Future Scope of Learning Search Engine Optimization
✨ High Demand – Businesses rely on SEO for online visibility and growth.
✨ Evolving Algorithms – Continuous learning needed as search engines update.
✨ Career Opportunities – Work in digital marketing, freelancing, or as an SEO consultant.
✨ E-Commerce Expansion – Essential for online stores and marketplaces.
✨ Voice & AI Search Optimization – Future trends like voice search and AI-driven SEO.
✨ Content Marketing Growth – SEO is key to ranking blogs, videos, and social media content.
✨ Local & Global Reach – Helps businesses target the right audience worldwide.
Kickstart Your Career with Search Engine Optimization
With its endless applications and growing demand, Search Engine
Optimization (SEO) is the key to a successful digital marketing career.
Enroll today and step into a world of innovation and opportunity!
key features
Course Duration : 40 hours
Intensive, focused training designed to quickly upskill you in a short timeframe.
100% Job-Oriented Training
Curriculum tailored to industry requirements, ensuring you gain the skills employers are looking for.
Industry Expert Faculties
Learn from seasoned professionals with real-world experience.
Flexible Demo Class Available
Opportunity to attend a demo session and experience the training style before enrolling.
Completed 400+ Batches
Proven track record with hundreds of successful batches, demonstrating program reliability and effectiveness.
Certification Guidance
Support throughout your journey to help you earn relevant certifications that boost your career.
Live Practical Sessions (if needed)
Hands-on, interactive sessions to reinforce learning and apply concepts in real-time.
Peaceful Environment
A conducive learning atmosphere that helps you focus and maximize your learning potential.
Syllabus of Search Engine Optimization
- Introduction To Online Digital Marketing
- Importance Of Digital Marketing
- How Internet Marketing Works?
- Traditional Vs. Digital Marketing
- Significance Of Online Marketing In Real World
- Increasing Visibility
- Visitors’ Engagement
- Bringing Targeted Traffic
- Lead Generation
- Converting Leads
- Performance Evaluation
- Market Research
- Keyword Research And Analysis
- Types Of Keywords
- Tools Used For Keyword Research
- Localized Keyword Research
- Competitor Website Analysis
- Choosing Right Keywords To The Project
- Introduction To Search Engine Optimization
- How Search Engine Works?
- SEO Fundamentals & Concepts
- Understanding The SERP
- Google Processing
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- URL Optimization
- Internal Linking
- 301 Redirection
- 404 Error Pages
- Canonical Implementation
- H1, H2, H3 Tags Optimization
- Image Optimization
- Optimize SEO Content
- Check For Copy scape Content
- Landing Page Optimization
- No-Follow And Do-Follow
- Indexing And Caching
- Creating Xml Sitemap
- Creating Robot.Txt
- SEO Tools And Online Software
- Link Building Tips & Techniques
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Authority, Backlinks
- Do’s & Don’ts In Link Building
- Link Acquisition Techniques
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Press Release Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Google Panda, Penguin, Humming Bird Algorithm
- How To Recover Your Website From Google Penalties
- Webmaster And Analytics Tools
- Competitor Website Analysis And Backlinks Building
- SEO Tools For Website Analysis And Optimization
- Backlinks Tracking, Monitoring And Reporting
- Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers
Right To Your Business - Creating Local Listing In Search Engine
- Google Places Setup (Including Images, Videos, Map Etc)
- Placing Web Site On First Page Of Google Search
- Lean To Make Free Online Business Profile Page
- How To Make Monthly Basis Search Engine Visibility Reports
- Verification On Listing , Google Reviews
- Creating A Simple Website For Your Business/Work Using Html Coding
- Using Bulk Email Service To Boost Your Business
- Using Bulk SMS Service To Boost Your Business
- Live Practical Experience
- Resume Preparation
- Interview Question Preparation
- Basics of database
- management
- Python MySql
- Create database and table
- Insert into table
- Select query
- Where clause
- OrderBy clause
- Delete query
- Drop table
- Update query
- Limit clause
- Join and Self-Join
- MongoDB (Unstructured)
- Insert_one query
- Insert_many query
- Update_one query
- Update_many query
- Create_index query
- Drop_index query
- Delete and drop collections
- Limit query
Upcoming Batches
Online Classroom
Corporate Training
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Mon-Fri
Weekdays Regular
08:00 AM & 10:00 AM Batches
(Class 1Hr - 1:30Hrs) / Per Session
Be a Certified Expert in Search Engine Optimization
Accredited by all major Global Companies around the world. We provide after completion of the theoretical and practical sessions to fresher's as well as corporate trainees.
Our certification is accredited worldwide. It increases the value of your resume and you can attain leading job posts with the help of this certification in leading MNC's of the world. The certification is only provided after successful completion of our training and practical based projects.
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